Marketing through Political Campaigns: 2020 & You

November 3 is right around the corner, and we all know what is to come on this day: the Presidential Election of 2020. All year long, you've probably seen all the social media platforms annoying you with all different types of messages: "Register to vote here!" "Are you registered to vote?" "Check your voting location here" They advertised it so much, even if you were already registered to vote, you got paranoid. You clicked the link to check your voter status. Soon after, you get aggravated because even after you checked, it's STILL popping up and enticing you to click it. As annoying as it may seem, this type of political advertising holds importance for this election year.

GlobalDellanee WadeOctober 30, 2020politics, marketing, campaigns, voting, elections, branding, advertising, public relations

My First Week at Maltshop: Crystal

Maltshop Marketing, so far, has put a whole new (and somewhat familiar) perspective of what is to come of my skills, goals, and future actions for this job offer. Before dabbling into the learning of SEO content and article writing, I was only used to the creative aspect of the subject. I loved writing research, opinion articles, poetry, and short stories due to always finding a loving comfort.

Genuine Support or PR Ploy?

Over the course of the last few weeks, issues stemming from systemic racism have dominated the news cycle. Across the country and around the world, companies have pledged to stand against bigotry and hate. But are they going to stick with it? Are they even being honest with us right now?

Biz AdviceErin SmithJune 12, 2020community, public relations, politics, blacklivesmatter, shreveport, louisiana

Getting Your Name Out There: Community Involvement

Here’s another way to begin “Getting Your Name Out There.” Let’s talk about Community Involvement and how that can help your business grow.

“Wait, community involvement? Doesn’t that mean volunteering and doing stuff for free?” I heard you think it.

And no, that’s not exactly what we’re talking about.